Start Date and Duration

Four-day intensive

Location and Format




Program Details

  • Introduction to Business Valuation - Market Approach: November 5 - 7, 2021
  • Business Valuation exam - November 8, 2021 
Seven people sitting around a table discussing business strategies and looking at a whiteboard.

Reinvent Your Career

Business valuation is an economic study on the value of a business or an interest at a specific point in time. In the business valuation industry there are vast opportunities in an infinite number of business industry engagements for clients.

Business valuation professionals develop the knowledge of finance as it applies to a business, learn the operational and financial nuances, understand tax code and law as it applies to a business' valuation, and have the opportunity to represent one's professional opinions in a court of law.

Not only do business valuation professionals have the opportunity to work with a wide range of industries, they usually work directly with the company CEO/owner or other senior executives.

Benefits of a Career in Business Valuation

Business Valuation is a stimulating profession filled with the learning of new theories and applications. Professionals in this field work with some of the most talented thought leaders in the business landscape. This program is being offered in partnership with the American Society of Appraisers (ASA).

  • Immediately apply current financial theory at very high levels.
  • Enhance your career options.
  • Develop skills that can lead to starting your own business.

You'll Learn

Introduction to Business Valuation - Market Approach (MA)

Market Approach is the first course in the Principles of Valuation (POV) course series. This course will introduce practitioners to the steps necessary to complete a valuation assignment and provide an overview of how to apply the Market Approach. More specifically, the course will provide a Guideline for Public Company and Merger and Acquisition Methods. Additionally, the course will review:

  • Introduction to Business Valuation, Business Valuation Theory and a general overview of the Market Approach.
  • Defining the Appraisal Assignment.
  • Data Gathering.
  • Revenue Ruling 59-60.
  • Engagement Assignments.
  • Data, Company and Industry Analysis.
  • Economic and Financial Statement Analysis.
  • GPC Steps 1, 3, 4, 7, 8 and 9 Covering Guideline Search Selection.
  • Normalizing Financial Statements.
  • Calculating Selecting Multiples.
  • Adjusting and Applying Multiples and Reconciliation.
  • The Merger and Acquisition Method.
  • Rules of Thumb and Other Market Methods.

Meet the Instructor

John Hawthorne

Mr. Hawthorne provides expert business valuation and other corporate financial consulting services. He has served as an expert witness in various state and federal court jurisdictions, appeared before the IRS and has been involved in the arbitration of valuation disputes. Additionally, Mr. Hawthorne is a course developer and instructor for the American Society of Appraisers (ASA) and the International Institute of Business Valuers (IIBV), teaching BV courses worldwide.

Learn more about John Hawthorne

A woman works on a laptop in front of a large window, drinking a cup of coffee.

Not what you are looking for?
Find out about our other programs.

More Programs